The client
SW Training Services offers a comprehensive training course for non-accredited CAT and Genny courses. This training program is designed to educate professionals on the proper use of Cable Avoidance Tools (CAT) and Signal Generators (Genny). These devices are essential for anyone working in construction, excavation, and utility work as they help to detect and locate buried cables and pipes. Our non-accredited CAT and Genny training course covers a broad range of topics.
The brief
To develop a brand identity: We started by designing a logo that represented the company’s values, services, and industry. The colour palette and typography were also to be consistent with the company’s image.
For the website, we created a user-friendly design. When it comes to website design, a clean and simple design that is easy to navigate is key. Avoiding cluttered pages or too many pop-ups that could deter potential customers.
Finally, the site was optimised for search engines: We incorporated relevant keywords and meta descriptions into the website’s content. This helps improve your search engine rankings and increase traffic.
The result
