Bristol Web Designer

Measuring social media success

Social Media Success

Enabling you to make informed marketing decisions.

Posted: Feb 24, 2022

How do you do this?

If you are employing social media as a marketing tool, you should be measuring the results of your work. Although social media is often gratis, your time and endeavours are not. As a consequence, any social media program should calculate the value of its investment.

There are many areas to appraise that are more qualitative than quantitative, but here is a straightforward Social Media Measurement Matrix designed to accommodate a side-by-side comparison of social media accounts as well as effectiveness over time.

This matrix enables easy reporting from multiple sources and/or accounts for one company. This matrix is not all-embracing but can be expanded upon. Neither does it take into consideration the quality of engagement. This is only meant to be a simple tool to track performance across multiple platforms over time.

Let me know how it works for you.

Leave a review

What our clients say about us See what our clients have to say

“Andrew is a splendid exponent of web design. He guided me, as an IT illiterate, through the process and went on to create and host my successful website”.

Michael Squire – Squire Sweep

Google 5-star review

ANDREW TALBOT DESIGN

Bristol, UK

Send an email

0117 927 3300

GET IN TOUCH

For web design, web development, website hosting, website optimisation, copywriting, logos and graphic design

Get in touch